Tourism Tourism is widely seen as an area of rich opportunity for African countries. With their diverse fauna and flora, several countries have long been popular destinations for foreigners. This has been growing over the past three decades. The table below helps illustrate this. Table 5: International tourist arrivals in Africa, 2000-2014 (millions) 2000 2005 2010 2013 2014 Africa 26.2 34.8 49.5 54.4 55.8 North Africa 10.2 13.9 18.8 19.6 19.8 Sub-Saharan Africa 16.0 20.9 30.8 34.7 36.0 Source: United Nations World Tourism Organisation, ‗Tourism in Africa: a tool for development, Affiliate Members regional report: Volume four‘, Madrid: UNWTO, 2015, p. 20. management.250 In Nigeria, infrastructure problems undermine tourism.251 The United Nations World Tourism Organisation estimates that Africa will receive some 85 million tourists in 2020, and 134 million in 2030. This will account for 6.3% and 7.4% of international arrivals worldwide.244 While these numbers are large, considering Africa‘s low baseline in 1990, they still represent a relatively modest slice of the world market. In addition, the continent‘s growing business community and expanding middle class promise enormous opportunities in domestic and intra-African tourism. Some countries, such as Kenya, Egypt, South Africa, and Botswana have built tourism industries of some size and sophistication – and the Zambia CRR notes its growth in that country245 – but most others have not. For example, the Rwanda CRR says that tourism makes a ‗marginal‘ contribution to the country‘s economy,246 while Lesotho‘s notes that tourism has been neglected.247 The Lesotho CRR remarks: ‗Tourism has long been touted as a potential growth sector in the economy, but this has not materialised so far.‘248 In Mozambique, while tourism is recognised as a major opportunity, the country had no tourism strategy when the CRR was written.249 In Tanzania, tourism is also compromised by bad 244 245 246 247 248 249 World Tourism Organization (UNWTO), International conference on current challenges and issues for African tourism: what solutions can be adopted to ensure its competitiveness? Technical Note (Tunis, Tunisia, 25-26 April 2013). Zambia CRR, p. 146. Rwanda CRR, p. 73. Lesotho CRR, p. 190. Lesotho CRR, p. 101. Mozambique CRR, pp. 170, 191. 250 251 50 Tanzania CRR, p. 214. Nigeria CRR, p. 304.

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